ROYAL ENFIELD UNVEIL THE RELOAD 650 BY RSD
PORTLAND, OR. (20th May 2026) — The 2026 One Motorcycle Show hosted the unveiling of the latest in a successful line of bespoke custom Royal Enfield machinery, as Roland Sands unveiled the Reload 650.
Based on the production Royal Enfield Shotgun 650 model, Roland Sands has collaborated with Royal Enfield to produce a one-off Shotgun 650, built to inspire riders on their own customization journey.
With retro superbike-inspired bodywork, the tail unit was built to look cool, comfortable, and hark back to the golden-era of 80s AMA Superbike racing. The racing influence is shared across the Reload 650, with RSD race-inspired components including: 2-1 S&S race exhaust, upgraded front and rear suspension, RSD-designed five-spoke Morris wheels, shift levers and footpegs.
To further suit the retro aesthetic, selected engine parts feature a finned surface style, a nod to So-Cal hot rodding culture. A bar riser has been used to allow for straight fit, wide handlebars, and a unique front fender strut, created out of one-piece aluminum, doubles up as a front fender brace to improve rigidity.
The Reload 650 becomes the second bespoke Royal Enfield collaboration with RSD, following the acclaimed Super Meteor 650 Chopper, unveiled at Sturgis 2023.
Roland Sands commented: “Thanks to Royal Enfield for trusting me to build this bike, allowing me to work on all these different parts. I think we made a cool case for this machine and what this Royal Enfield 650 platform can become. This is just one iteration of an endless variety of ideas you could throw at this model.”
The Reload 650 will be making its way around numerous shows throughout 2026, allowing enthusiasts to take a closer look at, and inspire future Royal Enfield customizers.
For all media enquiries, including press fleet requests, please get in touch with the Motocom team at press@royalenfieldmedia-na.com or call +44 (0) 1525 270100.
About Royal Enfield:
The oldest motorcycle brand in continuous production, Royal Enfield has created beautifully crafted motorcycles since 1901. A division of Eicher Motors Limited, Royal Enfield has created the midsize motorcycle segment in India with its unique and distinctive modern classic motorcycles. With its manufacturing base in Chennai, India, Royal Enfield has been able to grow its production rapidly against a surge in demand for its motorcycles. A leading player in the global middleweight motorcycle market, Royal Enfields are engaging, uncomplicated, accessible and fun to ride; a vehicle for exploration and self-expression. It’s an approach the brand calls ‘Pure Motorcycling’.
Royal Enfield’s premium middleweight line-up includes a range of twin-cylinder 650cc models including the Bear 650, INT 650, Continental GT 650, Shotgun 650 and Super Meteor 650. In addition, the new liquid-cooled Sherpa 450 engine has garnered great interest with the Himalayan 450 and Guerrilla 450. The even more affordable 350cc models consist of the Hunter 350, Meteor 350, Bullet 350, Classic 350 and Goan Classic 350. Riders and a passionate community are fostered with a rich profusion of events at a local, regional and international level. Royal Enfield operates through nearly 4,000 stores in 80+ countries around the globe, including approximately 150 dealers in North America.
