ROYAL ENFIELD CELEBRATES 125 YEARS WITH A 2,400-MILE RELAY RIDE ACROSS ROUTE 66
MILWAUKEE, WI, August 27, 2026 - Royal Enfield is celebrating 125 years of motorcycling history with a ride across one of the world’s most iconic roads: Route 66.
Under the banner “125 YEARS IN MOTION.”, Royal Enfield will take the 2026 Classic 650 125th Anniversary Edition on a 2,400-mile journey from Chicago to Santa Monica, riding the full length of the historic Route 66. The ride marks a milestone for Royal Enfield, while coinciding with the 100th anniversary of Route 66, bringing together two lasting icons of motorcycling history.
Departing Chicago on the 27th August, the journey will unfold as a relay, with an array of content creators taking on four distinct legs of the route. Each rider will bring their own perspective and personality to the road, documenting the experience through short-form content for Royal Enfield North America’s social channels.
The journey begins in Chicago, Illinois, as the ride traverses East to West along Route 66, travelling through eight states before arriving at the Pacific Ocean in Santa Monica, California. Riders are aiming to cover around 500-600 miles each at a leisurely pace, before concluding the ride at the end of the route on September 7th.
This ride celebrates Royal Enfield history by taking the Classic 650 125th Anniversary Edition onto a road that has become synonymous with the American spirit of motorcycling freedom and adventure for the last century.
Throughout the journey, each participant will create original short-form content, giving Royal Enfield riders, enthusiasts and followers an opportunity to experience the ride alongside them. The content will reflect the individual character of each rider while bringing the whole journey to life across Royal Enfield North America’s social channels.
Follow the relay ride on Royal Enfield North America Instagram channel here:
For all media enquiries, including press fleet requests, please get in touch with the Motocom team at press@royalenfieldmedia-na.com or call +44 (0) 1525 270100.
About Royal Enfield:
The oldest motorcycle brand in continuous production, Royal Enfield has created beautifully crafted motorcycles since 1901. A division of Eicher Motors Limited, Royal Enfield has created the midsize motorcycle segment in India with its unique and distinctive modern classic motorcycles. With its manufacturing base in Chennai, India, Royal Enfield has been able to grow its production rapidly against a surge in demand for its motorcycles. A leading player in the global middleweight motorcycle market, Royal Enfields are engaging, uncomplicated, accessible and fun to ride; a vehicle for exploration and self-expression. It’s an approach the brand calls ‘Pure Motorcycling’.
Royal Enfield’s premium middleweight line-up includes a range of twin-cylinder 650cc models including the Bear 650, INT 650, Continental GT 650, Shotgun 650, Classic 650 and Super Meteor 650. In addition, the new liquid-cooled Sherpa 450 engine has garnered great interest with the Himalayan 450 and Guerrilla 450. The even more affordable 350cc models consist of the Hunter 350, Meteor 350, Bullet 350, Classic 350 and Goan Classic 350. Riders and a passionate community are fostered with a rich profusion of events at a local, regional and international level. Royal Enfield operates through nearly 4,000 stores in 80+ countries around the globe, including approximately 150 dealers in North America.
